Yves Saint Laurent
The inaugural fragrance introduced by the house was 'Y for women' in 1964. Y and several other products released by YSL, such as Rive Gauche (1970), Opium (1977), Kourous for men (1981), and Paris (1983), have transformed into contemporary classics in the perfume industry and are still top sellers. The company continues to attract a new audience with updated launches like Baby Doll (2000), Elle (2007), and La Nuit de l'Homme (2009). YSL provides fragrances in collaboration with the L'Oreal Group.